Mutual Funds: The name of IDFC Mutual Fund has changed from today. IDFC Mutual Fund will be known as Bandhan Mutual Fund from Monday, March 13, 2023. This will now be its new brand name. As part of the rebranding, each scheme of the fund house will be renamed. In the new branding, the word ‘IDFC’ will be changed to ‘Bandhan’.
Customers will get better service
The fund house has said in its statement that the investment strategy, methodology and team are going to remain the same. This will provide investors with a high quality approach, which the fund house is known for.
Commenting on the change in brand identity, AMC CEO Vishal Kapoor said, “Our new name reflects our new sponsorship. Now we are happy to be a part of Bandhan Bank. Now Heritage is teaming up with Goodwill. He added that he is confident that his investors will continue to benefit from the same passion, expertise and focus that he has brought to him thus far.
Logo has changed
As part of the rebranding, the fund house is not only changing its name but also the logo. This rebranding to become Bandhan Mutual Fund is a new chapter in the fund house’s journey, the statement said. This will bring new energy in the business. From Monday, investors can get all the information on the fund house’s new website https://www.bandhanmutual.com.
